Nike, Sounders, Seahawks, Storm, and the Mariners; Broadway, ESPN, Hollywood, and Disney -The Sports and Entertainment industries are two of the most profitable industries in the US. Students will learn the basic principles of Marketing and economics including demographics and the marketing mix with a special emphasis on sports and entertainment. Students will also learn about marketing the most important product they will ever sell, themselves. Create a Press Kit to use to market yourself for Sports and Entertainment positions.