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Marketing Essentials

"Marketing Essentials taught me skills I can use in any job!"  
 - Former Marketing Essentials Student

Meets CTE Requirement
College Credit Available

Boeing, Microsoft, McDonald’s and Pepsi: all are household names thanks to marketing. This introductory course to the exciting field of marketing provides students the opportunity to learn why some companies are successful and others fail. The course looks at business ownership and the role marketing plays in our free enterprise system. Students learn about marketing the most important product they will ever sell, themselves. Writing effective resumes, cover letters, and job interview techniques are covered along with personal selling and advertising.
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